Business Development and Sales; Marketing and Advertising; Communications and Public Relations.
All six of these areas MUST be addressed when building a successful business. However, many business leaders do not understand the differences.
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Change is hard. Anyone who has gone through any major life change - a death, divorce, birth, marriage – knows that whether it is expected or a complete surprise, adapting is about the only answer there is.
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“I’m sorry, Dave. I’m afraid I can’t do that.”
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She was “showing her age.” She said Yes, Ma’am, Please and Thank You. She wore professional business attire including jewelry and make-up; and she sent a follow-up thank-you note.
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Every business does (or should do!) an end-of-year review when it comes to looking at marketing expenses and ROI. That includes reviewing memberships and what you are and aren’t receiving from them.
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